Thursday, July 5, 2018

How to Use Social Media Services to Boost Email Marketing?

Owing to the growing popularity of social media, many email marketers seem taking eyes off the email marketing service providers and started investing in the social media marketing campaigns.   However, email marketing experts say the future of email marketing is still open and those who are questioning its value are not thinking rightly. In this write-up, we will tell you how an email marketing Company can use social media to boost its email marketing campaigns.

An email marketing Company can make use of social media to increase your email newsletter subscription.  Assuming your business has a decent number of followers on social media pages. You can private message your followers and ask them to sign up for your email newsletter. You can either ask them directly or tactically by offering them exclusive deals in return.  It will net you a few dozen followers instantly.

Social Media Optimization


Blogs are another gateway that can help you get more email newsletter, subscribers. The only condition is that your blog should feature some of your best work. Remember social media is currently the most effective medium for the distribution of content. You should use it to the fullest. You can attract new users via the distribution of unique content. Your email signup should be visible. You will at least garner a few new email subscribers. Who knows some of them may show interest in your content and brand.

You can make use of your social media marketing service providers to promote your email sign-ups. It will provide you with a chance to filter out uninterested leads and focus on the targeted ones.  You can attract people via special offers, promotions or via incentives.

By using social media icons in emails, you can give your potential email subscribers to get involved with your brand on the various social media platforms.  It will increase your followers and earn you more engagement.












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